The Adobe Express team is introducing incredible new capabilities and educational content to help solopreneurs and small business owners everywhere market and grow their businesses more efficiently. Adobe is proud to support the passion and drive of entrepreneurs who work every day to build their dreams, create jobs and bring new products, services — and content — to life.
Get more engagement with new Generative AI, video, and physics-based animation features
Adding motion to static content can help marketing messages pop and increase customer engagement. However, a new Adobe Express survey found that 80 percent of SMBs aren’t confident in creating video content — with a third feeling like imposters or “totally lost”. Additionally, 60 percent of small businesses rarely or never use animation in their marketing content. That’s why Adobe are introducing groundbreaking NEW video and animation features in Adobe Express to make it faster and easier than ever before to create engaging content for every channel.
- Clip Maker uses AI to turn longer videos — like podcasts, interviews and demos — into shareable clips, complete with captions and automatically reframed for social channels.
- Generate Video, powered by Adobe Firefly, uses text and image prompts to generate custom, commercially safe B-roll and background footage.
- Dynamic Animation adds stunning, physics-based movement to your design with presets like Wobble and Wind.
- Enhance Speech removes distracting background noise for polished, professional-quality sound in just a tap.
- Video Self-Record allows customers to record themselves directly in Adobe Express and add a personal touch to tutorials, video podcasts, reels & more.
- Drop Zone compiles multiple video clips into individual scenes for quick playback and Scene View makes it easy to add and arrange content and bulk edit video clips, including mute, transitions and duration.
- Vimeo add-on streamlines video creation and publishing with direct access to your Vimeo libraries in Adobe Express.
Create entire content collections with a consistent look and feel
New Generate Similar makes it even easier to nail a cohesive look. Start with a single on-brand image and build out a signature collection of assets in seconds. Then, apply one of 30+ new filters powered by Photoshop’s industry-leading imaging technology to get your look just right — all now available directly in Adobe Express.
Learn from marketing experts
A new Adobe Express YouTube playlist includes 20 online lessons that cover key skills every SMB should know. Learn foundational marketing strategies like creating a campaign and get tips on creating professional design assets or web pages, editing videos, elevating Instagram reels and even managing multiple brand kits.
Special pricing for teams
Try the free version of Adobe Express here. To unlock the full capabilities of this software, you can activate a paid subscription of Adobe Express for Teams, which includes 250 generative credits, brand kits, controls, and template locking for brand consistency, security tools and more. It’s so easy (and super affordable!) to work with colleagues, freelancers, or agencies to create the content you need for your business.
Save over 50% on this incredible introductory promo for new seats, Ts & Cs apply. E&OE. Contact Dax Data for more information: sales@daxdata.co.za
Starting and running a company isn’t easy. Dax Data is excited to support solopreneurs and small businesses in building their brands, growing their businesses and achieving their dreams!
