Blog

Adobe is constantly working to enhance the creative apps and tools you rely on every day. They want to empower you with more time to explore ideas and create, so they’re focused on continually upgrading your apps’ performance, delivering innovations to your core workflows, and integrating generative AI-powered capabilities across Creative Cloud and through theRead more

In just under two years, Adobe Firefly has revolutionised the creative industry and generated more than 22 billion assets worldwide. The latest release of Firefly unifies AI-powered tools for image, video, audio, and vector generation into a single, cohesive platform and introduces many new capabilities. The new Firefly features enhanced models, improved ideation capabilities, expanded creative options,Read more

Adobe unveiled the latest Adobe Creative Cloud at Adobe MAX in London, packed with new AI tools in Firefly, time-saving features, and performance boosts. They also introduced new resources and programmes to support and empower the global creative community, helping the next generation launch and grow their careers, and providing tools for attribution and context around yourRead more

The Adobe Express team is introducing incredible new capabilities and educational content to help solopreneurs and small business owners everywhere market and grow their businesses more efficiently. Adobe is proud to support the passion and drive of entrepreneurs who work every day to build their dreams, create jobs and bring new products, services — andRead more

Adobe is delivering new versions of both Premiere Pro and After Effects with AI workflow features and dozens of improvements pro editors and motion designers have asked for. In Premiere Pro, you can extend clips with Firefly-powered Generative Extend in 4K. New Media Intelligence helps you find the right clip in seconds. Captions can now be translatedRead more

Many creative projects start with a piece of stock content. However, creative people tell us that finding the right content for their project is time-consuming and they’d like to be able to use AI to refine and tailor the content to make it perfectly fit their needs. That’s why Adobe is introducing Customise, an Adobe Stock featureRead more

For a limited time only – make the most of these offers and save with Adobe: Adobe Express for Teams – Save over 50% on new seats until 25 August 2025. Adobe Express is the quick and easy app that empowers every team to self-serve on-brand content, amplify audience engagement and get to market fasterRead more

Adobe’s mission has always been to empower creativity through tools that give anyone the ability to express their ideas and tell their story. They are expanding this vision with the launch of the Adobe Firefly Video Model, the only generative AI model that is IP-friendly and commercially safe, and the expansion of creative control inRead more

Whether you want to remove distracting people from the background of an image or enhance your HDR shots with just a click, the latest updates of Photoshop Lightroom and Adobe Camera Raw will help you take your photo editing to the next level. Adobe is excited to announce the arrival of two new AI-powered editingRead more

At Adobe MAX Japan, Adobe unveiled a number of Adobe Illustrator innovations to deliver an even faster, more performant and modernised experience for creators. Many of these advances are driven by direct community feedback from UserVoice, social channels, and Illustrator community forums. Building on the success of user-inspired features like Mockup to more accurate vector graphics with Image Trace, Adobe isRead more